Resources

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WIN2 ® is a free web-based ideas evaluation tool designed to help and guide people through the many aspects of launching a new idea successfully into the marketplace. Focusing largely on commercial feasibility, WIN2 is a powerful, sophisticated and proven tool, offering a systematic and structured approach to the challenging question of how to spot winners and avoid losers.
Who can benefit by using WIN2?
• Would-be entrepreneurs, including students, wondering if their idea has the potential to provide them with a livelihood
• Businesses seeking to diversify into a new product or process, to help minimise the risks of taking the wrong decision
• Academics teaching in the field of economics or enterprise
• Business support professionals looking to mentor an entrepreneur
• Research offices looking to prioritise scarce resources
• Venture capitalists or business angels looking to reduce their chances of picking losers
Why use WIN2?
In most cases the strength of WIN2 lies in its ability to reduce the probability of making costly mistakes. Entrepreneurship is a risky business, but there is no point in adding unnecessarily to risk.
WIN2 will help you identify both strengths and weaknesses. You can use it from the early stages of development and then again at stages along the way.
By using WIN2 the enterprising person will save time, money, conserve energy and retain enthusiasm. This is good for them, for the economy and for future competitiveness. Everyone wins with WIN2.
How Does WIN2 Work?
It asks a series of tough questions designed to highlight all the potential hurdles which might cause an innovation to fail, covering:
• Product criteria • Market criteria
• Experience and Strategy criteria • Summary criteria
In all, WIN2 probes the innovation in 44 different ways offering multiple choice responses, plus the opportunity to add your own thoughts to each one. At the end, WIN2 will provide a colour-coded assessment, and it will allow you to make your own assessment as well. You can print out and keep the final report and use it to help you take your innovation forward.
To use this innovative assessment tool click on... www.winsquared.co.uk
This taught module is for all undergraduate students in the Business School, and also offered to students from all other schools at the University of Nottingham, timetable and space permitting. Some of these students will have little or no experience of entrepreneurship. The course is designed to raise student's awareness and understanding of some of the key elements of entrepreneurial creativity, as well as entrepreneurship in practice. Students will be mentored in groups of five and by the end of the module they will understand the importance of Entrepreneurship and Entrepreneurial Creativity, explored and developed their own entrepreneurial creativity and invented and presented a new idea or concept that solves the problem that their team, have selected.
For more information go to www.nottingham.ac.uk/enterprise
The University of Nottingham’s Ingenuity staff have developed an easy to use, step-by-step practical guide to the management of projects specifically designed to assist small and medium sized businesses in delivering their projects on time, on budget and to the right quality.
Ingenuity staff will work directly with participating businesses to introduce this generic project management methodology that can be easily tailored to meet a specific project need. Interactive workshops will be held with client business staff, sessions will be based on a workbook developed specifically for the purpose of introducing new products, processes or services into smaller businesses.
Benefits to participating businesses will include:
• Products, processes and services introduced in a timely, cost effective and professional manner
• Staff trained in the principles of project management
• A methodology which can be tailored and used repeatedly
For more information contact Steve Upcraft
This taught module will engage students in the more practical elements of innovation and enterprise activity, not just in terms of entrepreneurship within the corporate environment. This module will prepare students for enterprise activity across a variety of contexts.
This year we will be using SimVenture which is a business simulation that allows you to setup and run your own company. Students will be responsible for running the company and thus making all decisions. Every decision they make has a time and financial consequence. The simulation plays the role of the market (enquiries, orders and sales) and they can run their company for up to 3 years. Virtually all relevant business issues are covered within the simulation. Groups of 4 students will be mentored, with each person taking directorial responsibility for one of the main areas.
For more information go to www.nottingham.ac.uk/enterprise
This taught module will engage students in the more practical elements of innovation and enterprise activity, not just in terms of entrepreneurship within the corporate environment. This module will prepare students for enterprise activity across a variety of contexts.
This year we will be using SimVenture which is a business simulation that allows you to setup and run your own company. Students will be responsible for running the company and thus making all decisions. Every decision they make has a time and financial consequence. The simulation plays the role of the market (enquiries, orders and sales) and they can run their company for up to 3 years. Virtually all relevant business issues are covered within the simulation. Groups of 4 students will be mentored, with each person taking directorial responsibility for one of the main areas.
For more information go to www.nottingham.ac.uk/enterprise







